Anyone developing a business idea is confronted early on with an important question: is it better characterized as a traditional venture or a start-up? This distinction influences how a business model is structured, which risks are realistic, and which financing options are appropriate.
In this workshop, participants will learn about the fundamental differences between traditional ventures and start-ups. Using illustrative examples and brief interactive exercises, the session demonstrates the key characteristics of both forms and provides guidance on how to broadly classify one’s own business idea.
Free of charge for students, graduates and academic staff from all disciplines
Date: Thursday, May 21, 2026 from 10 a.m - 11 a.m.
Location: Digital class room, Center for Entrepreneurship, Albert-Einstein-Straße 21, 18059 Rostock
Speaker: Martin Friedrich, Project Manager Startup Consulting Technology Center Warnemünde (registered association)
This event is held in German.
Binding registration by May 20, 2026 by e-mail at zfeuni-rostockde.